This campaign dyes the hair of footballers in Qatar the colors of the rainbow

The crisis of the “One Love” rainbow bracelets at the World Cup in Qatar has grabbed countless headlines in recent days (even overshadowing the sporting results on the field of play). The eight teams that were going to wear these bracelets in protest of the violation of freedoms and human rights in the host country…

The world’s leading publishers adopt Taboola Header Bidding

Taboola (Nasdaq: TBLA), a content recommendation website for the open web that helps people discover things they might like. Today announced the launch of Taboola Header Bidding . A technology that expands the native advertising offer launched in April of this year and that allows advertisers to reach a greater offer of ads through Taboola’s…

Droga 5 plugs into Philips global advertising account

The household appliances division of the technology giant Philips has decided to hand over its succulent global advertising account to Droga5 London. To whom it has entrusted the ambitious mission of “turning houses into homes.” Philips’ home appliance business . Which was sold in 2021 to global investment firm Hillhouse Investment for around €3 billion….