Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.activities that give you a positive ROI and abandon those with a negative one. Knowing the ROI of social meia and content marketing activities can be particularly helpful. Some ways to increase or improve ROI are: Set goals Track relate KPIs Identify areas of improvement Develop high-value   and relevant content Use different channels Improve user experience Use automation tools Tracking ROI across channels will help you identify what really drives revenue rather than focusing on vanity metrics. Make sure to do this on a regular basis to keep on top of activities. Top tip: Tools such as Google Ads and Meta use conversion data and audience insights with AI functionality to show your ads to the people most likely to convert.

As it will transform the ways institutions teach and how students learn

When set up correctly and you undertake strategy refinements, testing, and optimization, AI-powere campaigns can drive better performance. Build a Digital Marketing Plan for 2024 using AI With 2024 around the corner, it’s crucial to have a plan in place for all your digital  new database activities. Our upcoming live 4-part webinar series will help you create an in-depth roadmap and explore the best practices and tools (including AI) to craft an innovative and highly effective digital marketing plan for 20248 Universities Leveraging AI to Drive Student Success

Articles Digital Management and Leadership Written by Clodagh O’Brien Artificial intelligence (AI) has been around for decades, but the technology has evolve dramatically to disrupt industries – including the education sector – as AI tools like Catgut are globally adopted.

The use of AI in higher eucation is now a reality, and even a necessity

In fact, an IDC report found that 99 percent of U.S. higher eucation institutions believe AI will be key to driving competitiveness in the next few years. While there are huge opportunities to use AI to improve efficiencies and drive student success, there’s a flip side to the  SGB Directory technology. It also poses new academic, ethical, and legal challenges that nee to be considere. So, how are third-level institutions using AI to rise above the competition and leverage it to drive student success? In this blog, we’ll look at 5 great ways (plus real-life examples) to help you understand the potential of the technology to: Assess and Preict Student Success Drive Personalize Learning Boost Student Engagement Answer Student Inquiries Improve Student Retention  

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